About me

My career began with a lucky internship in UX design in Johannesburg, South Africa. I’d been studying Philosophy and saw a flyer in the department saying “We can teach you how to design, but we can’t teach you how to think”. I was hooked on the idea that design is for people, and should be tested with people. Curiosity and critical thinking were handy skills that I gained from Philosophy; and has made UX a great fit for me. Most of my career has been in agency and consulting roles (with varying clients and projects), but the last few years I’ve been an in-house designer.

I’ve since gained experience along the way in CX, Service Design, and UI design. Each role and project has brought an opportunity to learn more, which has made me quite rounded as opposed to narrowly specialised.

My special power is being able to explain complex concepts in clear, basic ways. I have strong communication and presentation skills and am adept at handling stakeholders of all seniority levels.

I’ve grown into managing teams and leading designers. I enjoy mentoring junior designers; often emulating the leadership I have been lucky enough to benefit from.

Core Skills

  • Workshops & Facilitation

  • Product roadmap planning

  • Customer/User Journey mapping

  • Service Blueprints

  • User research & testing

  • Information Architecture

  • UX & Product Strategy

  • Low to High Fidelity Wireframes & Prototypes

  • UI Design

  • Design Systems

Tools I prefer

  • Figma

  • Sketch

  • Miro

  • Trello

Methodologies

  • Agile

  • Design Thinking

  • User Centred Design


What I value

I really appreciate being part of a team. I enjoy a vibrant work culture that is supportive, flexible but high achieving.

I thrive in an environment where projects change every so often and the challenges are fresh.

Research and testing are important to me, and I have a strong preference for opportunities where that is baked in.

I naturally think of experiences beyond holistically, Service Design is an important aspect of my design DNA.

What I bring to the team

  • Energy, charisma, and a good sense of humour

  • An ability to see the bigger picture, smaller parts and the connections and dependencies between them

  • A mix of creativity and analytical thought

  • Self-awareness and vulnerability

  • A stubborn need to improve and optimise workflow and internal processes

  • No ego; can lead or follow

On a more personal note

  • Wife to Ashley, Mom to Rogan

  • Cat slave to Barley and Hops

  • Lover of patterns, print, colour and contrast

  • Constantly listening to a podcast

  • Collector of antique tins and trinkets

  • Eurovision nerd est. 2020

  • Hobby collector & “maker” at heart

  • Lover of Indian, Korean and Middle Eastern cuisine

  • Happiest in the kitchen, where I make most food from scratch

  • Beer obsessed. Obvs.

What others have said